Dare To Be A Failure is my advice. It has been something that I always battled with. No one wants to be a failure, right? I was programmed early on to never make mistakes. So I always tried to play it safe based on what I knew could work. But when I started my own business I learned very quickly that I was going to have to step out of my comfort zone and that playing it safe was not going to cut it. I had to test my ideas on strangers, I had to put my own money and others into play with a high probability of failure. But it was by taking those shots each time that got me to the next level. Now the risks need to make sense in moving you forward. If you see the cliff in front of you and the next stable ground is 100 meters away. Common sense will tell you not to move forward. But if you believe their is strong possibly that your idea, service, thought could really spark some positive movement Go For It! What do you have to lose?
Because it is true, you miss 100% of the shots you do not take!